Dispatch: A Triumphant Superhero Sim Exceeds All Sales Expectations

11/17/2025

AdHoc Studio's superhero simulation game, 'Dispatch,' has achieved an extraordinary level of success, far exceeding its initial sales projections. Designed in the style of Telltale's narrative-driven games, 'Dispatch' has been met with critical acclaim and an overwhelmingly positive reception from players. This unexpected triumph has seen the game reach its ambitious three-year sales target within a mere three months of its release, solidifying its place as a standout title in the superhero genre.

The game's executive producer, Michael Choung, shared insights into this remarkable performance in an interview with GI.biz. He revealed that AdHoc Studio had established a "bull case" scenario for the game's sales, a best-case projection for its entire three-year lifespan. To their astonishment, 'Dispatch' is on track to achieve this ambitious goal in a fraction of the time. While confident in the game's quality, Choung admitted that the magnitude of its success was beyond their wildest expectations, a testament to the game's compelling storytelling and unique gameplay.

A key factor contributing to 'Dispatch's' success appears to be its episodic release structure, a strategy reminiscent of classic Telltale titles. Instead of launching the entire game simultaneously, AdHoc Studio incrementally released episodes, with the conclusion arriving on November 12. This approach, initially a point of internal debate among the development team, proved highly effective. Creative director Nick Herman noted that, contrary to fears of players losing interest, the staggered release sustained engagement, with enthusiasm actually growing after the initial October 22 episode launch. This unconventional strategy challenged industry wisdom and ultimately paid off handsomely for the studio.

The game's critical reception further underscores its quality. Fraser Brown of PC Gamer awarded 'Dispatch' an impressive 89%, describing it as "one of the best superhero TV shows around," highlighting its immersive narrative experience. On Steam, the game boasts an "Overwhelmingly Positive" rating, indicating widespread player satisfaction. This combination of critical praise and strong commercial performance has generated significant buzz, leading to discussions and strong possibilities for a second season, much to the delight of its growing fanbase.

The journey of 'Dispatch' exemplifies how a well-crafted game, combined with a thoughtfully executed release strategy, can lead to unexpected and overwhelming success. The game's ability to captivate audiences and surpass sales milestones so quickly has not only established AdHoc Studio as a formidable presence in the gaming industry but also set a new benchmark for episodic narrative games.